O'Neill as a company started from a California's surfer desire to be in the water for longer and Jack O'Neill then invented the very first wetsuit. Not only was his a major achievement in the surfing world but Jack opened the first surf shop in Santa Cruz California selling his wetsuits. It wasn't long before Jack introduced tee shirts due to the popular demand of his surfing wetsuits. From these humble beginnings O'Neill has become a global brand offering a great range of surf wear for men, women & children. The brands is very much focused on durable products that not only look great but last the test of time. Although O'Neill has a good reputation for summer wear they also produce a range of warm and robust winter collection. The best selling products are tee shirts and shorts for men and bikinis and tops for ladies. This brand is still very cool and remains non mainstream which keeps it fresh and stylish.
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